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ENTREPRENEUR: Meet the Queer Women of Weed

Some amazing queer weed entrepreneurs are sharing their story with business, weed, and more.

From gummies to tinctures, topicals, and designing your own rolling paper, there’s no limit to how you can customize a cannabis experience today. While the 2010s brought an enthusiastic hype into consumer focus, there remains a gap in education about the plant and more so, the daily onslaught of new and emerging brands.

Around 2020, Illinois became the 11th state to legalize recreational marijuana. In just a few short years (Colorado first legalized recreational marijuana in 2014), the industry has witnessed significant progress and innovation and for these strides, we have queer womxn to thank. 

As Newsweek famously suggested, “legal marijuana could be the first billion-dollar industry not dominated by men,” and these leading entrepreneurs are ensuring this becomes a reality for not only womxn but queer POC as well.

From sharing their early experiences with cannabis to how they began their business, these people dish on 2020’s trends, favorite pairings, and what they wish people really knew about cannabis. Find out how they are navigating the current cannabis renaissance and the intersection of diverse social and political identities to cultivate successful careers in the cannabis space.

Cat Goldberg, Founder/CEO of WeedBar LA

What were some of your early experiences with cannabis like?

I smoked cannabis for the first time when I was 18. I grew up with pretty bad anxiety and OCD, and that early experience with cannabis was the first time the critical voice in my head was just quiet. It felt like the first time I truly experienced the beauty of the world. It felt like a spiritual and life-changing experience, and I knew I wanted to share it.

When I was growing up in Florida, we just had mystery weed. Most of it made you sleepy. We weren’t versed in the distinctions between Sativa and Indica, and you got what you got. Now, cannabis is lab tested so you can make sure your cannabis is clean (not grown with pesticides). With terpene testing, we now have access to more information about whether a strain’s effects are going to be more sedative or more clear-headed and energizing.

How has being part of the LGBTQ community differed in the cannabis industry than in other industries you’ve worked in before? 

Whenever I go to a cannabis networking event, there seems to be almost a 50/50 split between LGBTQ+ and straight people. Maybe it’s because a lot of us grew up anxious and turned to cannabis for support, but it’s really fun to see. I can’t think of another industry that has this kind of diversity in gender and sexual identity.

I think also maybe some LGBTQ people have been turned off either consciously or subconsciously by corporate America. The idea that you have to dress and present in a certain always made me really anxious. I feel like in the cannabis industry you can just be you. For example, I had the opportunity to wear a fabulous suit for the first time and I don’t think I would feel as comfortable doing that if I were working in a typical industry. 

Tell us more about WeedBar LA 

WeedBar LA curates cannabis experiences for private events with a focus on weddings, corporate events, birthday parties, and other celebrations. We really like to show that cannabis can be elegant and beautiful and has the ability to bring families together over love and laughter. We offer both smoke and smoke-free options. CBD mocktails have been incredibly popular over the past year, I think because it combines the novelty of cannabis with the familiarity of socializing with a drink in your hand. We want our clients to know that there are so many ways to integrate cannabis into your special day that goes beyond hitting a bong.

A lot of people also might be trying cannabis for the first time at these events, so it’s important that everything is done in a microdose. I’d rather have guests coming up for seconds or thirds rather than getting uncomfortably stoned. 

What is a dream event you would love to produce for a client?

I would love to work at a gay wedding. I love all the weddings in the first place, and I’ve never attended a gay wedding. I think that’s my dream event. 

What’s something you wish people knew about cannabis? 

Not all cannabis gets you high. Not all cannabis makes you sleepy. Cannabis exists on a spectrum. We always ask our guests “how do you want to feel?” rather than “Do you want OG Kush vs Blue Dream?” You shouldn’t have to be an expert in strains and products to have a great experience.

What are some trends you expect to see in cannabis in 2020?

I think CBD will be included in everything. People will start turning towards plant-based medicine for aches and pains as well as sleep and stress issues. I also think we’re just seeing the beginning of incorporating cannabis into weddings and other life milestones that we’ve automatically associated with alcohol for so long.  

What does the future of cannabis look like a few years from now? 

National legalization. I think we’ll see the first national cannabis brands emerge, probably with more aggressive branding and marketing than we’ve seen yet in the space. 

What is your advice for other queer women looking to get involved in the cannabis industry?

Don’t be afraid to ask for a job, or to invent your own. In this industry, you don’t have to pretend to be someone else. You can be upfront about why and how you use cannabis, and from my experience, that honestly has been celebrated and rewarded. 

Favorite cannabis pairing?

Jewish cannabis events. I don’t drink alcohol and I’ve often felt left out at holiday celebrations that seem to revolve around wine. I’ve hosted Jewish cannabis events like Pot Shabbat and Puff Puff Passover in Los Angeles. There’s always a sense of comfort and community that brings people together at these events. 

Rachel Burkons, Co-Founder, Altered Plates Hospitality

What were some of your early experiences with cannabis like?

My earliest experiences with cannabis were not particularly remarkable – I smoked occasionally in college and high school, didn’t know a lot about it, and probably shouldn’t have been consuming cannabis on top of all the beers. It wasn’t until I moved back to California to attend a law school that I really got into smoking cannabis (go figure!). When I discovered that a) I liked cannabis and b) I enjoyed being high, it was a game-changer for me, but there was still so much stigma attached to the “stoner” identity, and I think that lingered with me for a long time.

It wasn’t until I started learning about cannabis, and working in cannabis that I realized I didn’t need to be ashamed of my cannabis use. In fact, I’ve discovered there is truly no better antidote to the inevitable “stoner” jokes than responding with straight-up FACTS and dropping some cannabis knowledge. There is so much to learn about and love about this plant, and once you realize that, the old “stoner” stigmas couldn’t feel further from the truth.

What are some challenges (or opportunities) you’ve found as a queer woman in the cannabis industry?

Coming from the world of wine and spirits, the cannabis industry is, in general, much more inclusive. I think that because cannabis has such strong roots in activism, including deep ties with the AIDS movement in San Francisco, and because, in our own ways, everyone working in the cannabis industry is somewhat of an “outlaw,” there is a welcoming sense of “otherness” already in the cannabis community. In my experience, judgment about one’s sexuality is generally a non-issue.

How can the Cannabis Industry become more inclusive to LGBTQ identifying people?

As the cannabis industry grows, there are definitely opportunities to make this a more well-rounded industry that is reflective of the world around it. I think the cannabis industry can do a better job about making efforts to hire women, LGBTQ and people of color in order to increase diversity – and keep this space from becoming a sea of “dudes in suits” like we see in many other industries.

Tell us about Altered Plates?

Altered Plates began as a company focused on bringing high-end cannabis dining experiences into people’s homes, but has transformed into a cannabis consulting group specializing in activating brands, product development, and consulting on the onsite and social consumption of culinary cannabis. We are passionate about educating about cannabis and using food as an educational touchstone.

As far as Smoke, Sip, Savor is concerned, I will be launching a blog and new website in 2020! Follow me on Instagram to find out more as soon as it’s ready.

What is a dream event you would love to do with your brother, Chef Holden Jagger?

This is more of a personal dream than something Altered Plates specific, but I would love to create a true food and cannabis festival, like South Beach Food and Wine or the Aspen Food and Wine festivals. I picture white umbrellas, chefs cooking live onsite, and high-end dining and cannabis experiences. From both a regulatory perspective and a consumer-awareness perspective, I think we’re a few years away from this still, but I think we’ll get there. And I hope I get to be a part of it!

What’s something you wish people knew about cannabis? 

I wish people understood that everybody has a unique physical, emotional, and mental relationship with cannabis. The mental and emotional pieces are driven by the physical, and we are all unique in how cannabis affects us. Each person’s body processes cannabis uniquely, and this is why some people (like me!) have very high tolerances, while others (like my wife!) cannot handle cannabis.

So while we are all very individual in how we can and should consume cannabis, there is also a great variety of products and effects out there, driven by cannabinoids and ratios, etc. If you haven’t tried cannabis in a while – consider giving it another shot, or trying CBD or a balanced 1:1 CBD: THC product that won’t be as intense. There’s a lot out there – explore!

What are some trends you expect to see in cannabis in 2020?

As the City of West Hollywood opens more of its onsite consumption lounges, I think the conversations around cannabis can really begin to develop and change – driven by a new opportunity for consumers to experience cannabis “out of the shadows.” There’s a lot less judgment in consuming in a social space, and there’s an amazing opportunity for education there, both of which I think is essential in continuing to grow and normalize cannabis in our overall consciousness. I also hope to see more and more municipalities embracing these business concepts and models – call me when you do!

What is your advice for other queer women looking to get involved in the cannabis industry?

Just do it! This industry is still in its infancy – which is equally great and challenging. The great part is that there are lots of opportunities to make your own path and help make cannabis a part of everyday life; the bad part is the regulatory hurdles and challenges that exist even in legal states are very real. It’s the Wild West – but it’s awesome.

Favorite cannabis-related pairing? 

Cannabis + everything. As I was saying before, I do have a very high cannabis tolerance and am a daily, regular user of cannabis. It makes me create, it keeps me present, it helps me think, it helps me relax – cannabis is in many parts of my life, and I’m grateful for the opportunities to bring that into my work as well.

Sasha Perlman, Chief Revolutionary of Revolver Productions | Global Event Collective

What were some of your early experiences with cannabis like?

Coming from NY, my experience with cannabis was limited and purely recreational. We would have to purchase from our “neighborhood supplier” in hopes that we’re getting quality products. When consuming, it was always fun, full of laughter and shared with friends. Now that I’m involved in the industry and spending most of my time in California, I’ve been exposed to the versatility of cannabis products – especially pertaining to lifestyle.

I’ve taken a deep interest in getting to know the quality of the products I’m consuming; where and how they are sourced. I now use cannabis to support my active (and stressful) day to day activities from a wellness approach.

How has being part of the LGBTQ community differed in the cannabis industry than in other industries you’ve worked in before?

The cannabis industry is a lot more inclusive of the community. There is a greater sense of community and a lot of major progress in cannabis has been a result of the LGBTQ activists and thought leaders. I do

I think the industry could benefit from highlighting more activists, trendsetters, communities in a more mainstream way than a lot of the typical content portraying the stereotype stoner. Let’s make it less about the individual being queer and more about the individual/community contribution to the bettering of the industry and perception. People are just people.

Tell us more about Revolver Productions

Revolver Productions is an event + experiential agency. We create immersive tangible experiences that leave a lasting impression, ignite your brand, and enhance your engagement.

Visionaries –  Using innovative concepts we design interactive intentional environments and experiences that articulate key strategic objectives of your brand and your event

Disrupters – All inclusive of themes, industries, and all types of people our events are tactile textured and layered, and more than just a social media photo op, we produce a deeper experience that creates lasting impact for brands and peoples lives

 Revolutionaries – Our approach is unique and thought-provoking, we foster unconventional engagements that cultivate moments of human connection through the immersive environment we create

Socially Conscious Pioneers – We practice awareness of the community, the environment, and the impact we have on each other, we expand and contract based on client needs so we can collaborate on-demand without wasted resources

What is a dream experiential event you would love to produce for a client? 

My dream experiential event is actually one I’ve had the good fortune in producing: Immersion. It’s a play on the 5 senses, pairing hyper-engaging experiences with basic education about cannabis as a wellness and lifestyle tool. Guests are immersed in a beautiful environment and rotate through each sense where they learn about a variety of topics such as microdosing, terpenes, etc. while experiencing non-traditional healing modalities such as sound baths, aromatherapy, qui gong, and more.

What’s something you wish people knew about cannabis? 

It’s not just one thing…we have a responsibility (more now than ever) to help people understand that cannabis can be used for pain management, wellness, anxiety, PTSD, and sleep just to name a few of the many benefits. We need to create a new narrative and understanding of the wellness aspects of the plant. My goal is to create conscious consumers through the experiences we facilitate. To question and understand our preconceived notions from a more empowered, educated perspective.

What are some trends you expect to see in cannabis in 2020?

I really hope that it’s an education. That events and communities embark on educating existing and future consumers about cannabis. Where it comes from. How it impacts our bodies. It’s versatility. Tell the stories of the people who have made it possible for us to live in a world where it’s becoming more and more accepted. To bring more awareness to the many people incarcerated because of cannabis and empower consumers to take action on fixing the system.

What does the future of cannabis look like a few years from now? 

According to my crystal ball, I see cannabis becoming more mainstream – from consumption to industrial use in furniture, building materials and more. There (hopefully) more refinement and definition in the laws that help make it accessible, fair and maintain integrity as a plant medicine. More brands. More products. More events. More inclusivity and recognition.

What is your advice for other queer women looking to get involved in the cannabis industry?

Be patient. The industry still has a lot to figure out and with laws being ever-changing, it’s important to set goals, have contingency plans and continue advocating. Change takes time and effort. Leverage your community and create momentum with others that are in alignment because our voice is much louder in the community than individually.

Favorite cannabis-related pairing? 

Obviously I’d be remiss to not say experiences + cannabis seeing as I’m an experience creator! I think pairing cannabis with activities is a great way to learn, share, experience and understand this amazing plant!

Shannon DeGrooms & Bri Smith, Co-Founders| #thisisjaneproject

What were some of your early experiences with cannabis like? 

Aside from consuming far too much as a teenager of the nineties, I hadn’t smoked cannabis in almost 2 decades; one of which was spent clean from any mind and mood-altering substances in 12-Step recovery! Yet there I was, with almost 10 years clean, in an MMJ doctor’s office desperate for relief from insomnia, nightmares, and debilitating pain. 

I never thought I’d find answers in the same plant I had blamed my childhood abuse’s on, but I did. The plant that I was told caused someone to abuse me all those years ago was now my savior. I could finally begin to address the many manifestations of PTSD and life of trauma. From the moment I started consciously medicating with cannabis, I knew that the responsibility to heal was my own. Nobody else’s. And that truth gave me the wherewithal to begin to do just that: heal. 

Which is what ultimately brought me to entrepreneurship. I saw a need to destigmatize cannabis consumption, specifically for womxn like me. Womxn with trauma. Luckily the Universe brought others who shared in this passion and #thisisjaneproject was born. Together with co-founder, Bri Smith, we’re destigmatizing necessary conversations around womxn’s trauma, healing, and medicating with cannabis. 

How Can the Cannabis Industry Become More Inclusive to LGBTQ Identifying People?

By making room for queer POC and those with varying abilities– in the front. Through reinvestment in LGBTQ organizations and causes. By acknowledging that many cannabis patients find themselves at the intersection of diverse social and political identities. Through transparent marketing, social-impact initiatives, and brand transparency. By not merely marketing to the queer community, but by impacting our lives. 

Tell us more about your professional life?

Cannabis sure turned that area of my life upside down! Prior to getting my California MMJ card, I was a recovery advocate who worked in a transitional housing facility for formerly homeless LGBTQ youth and with disabled adults. Sadly, after being assaulted by a client, I found myself back at a very blank professional drawing board, lost. Outside of direct-care and community-based work, I didn’t know what to do. Then I remembered how much I loved to write and tell stories that impact cultural narratives. 

Now, entering 2020, I’m a novice copywriter and co-founder of #thisisjaneproject, an organization seeking 501c3 status that organizes and documents inclusive communities of women who utilize plant medicine to confront, process, and heal trauma. 

The stigma of discussing trauma causes a cycle of isolation, suffering, and retraumatization. We believe cannabis and connection can be both the bridge and the vessel in ending that silence.

#TIJP gatherings provide a safe space for womxn to consume plant medicine and courageously discuss the stories of their trauma. During these gatherings, we conduct one-on-one photoshoots with each participant. These images, which make up the nationwide photo-activism campaign, aim to liberate womxn impacted by trauma and their choice to medicate with plant medicine. Our hope is that this movement will connect womxn everywhere to support each other, ending the isolation and empowering the next generation of womxn.

If you, your company, or organization is interested in partnering, assisting, or sponsoring a #TIJP gathering, please contact us at thisisjaneproject@gmail.com.

What’s something you wish people knew about cannabis? 

That she can teach us so very much. How to nourish ourselves. How to confront ourselves and the world around us, as is. How to reconnect to each other and the earth, a place scarred by trauma, colonization, and capitalism.

What are some trends you expect to see in cannabis in 2020? 

I’d love to see sexual-trauma survivors centered in conversations about healing PTSD with cannabis more, especially in media. I’m also curious to see if social equity remains a topic of advocacy & conversation as it so desperately needs to. Let’s also see more sustainable packaging options popping up in 2020!  

What does the future of cannabis look like a few years from now? 

I see compassionate care programs extended to cover sexual-assault survivors and more progressive voucher programs to assist the communities either directly harmed by the war on drugs or to those patients who can’t afford the high cost of legal cannabis. It looks queer and trans centered. It looks like being trauma-informed, always.

What is your advice for other queer women looking to get involved in the cannabis industry? 

This is for any woman, but mostly queer womxn. Mostly other queer, white womxn entering the cannabis industry. QPOC, Women-of-Color, and other marginalized communities are depending on our allegiance. That allegiance looks like speaking up when we see racism, ableism, or homophobia. It looks like not supporting brands like MedMen or Select/Cura; brands that actively perpetuate harm against womxn and the LGBTQ community. It also looks like having uncomfortable conversations, whether they be at the dinner table, with co-workers, but especially in the mirror.

My second piece of advice is to listen to your gut. Always. This industry is loaded with both advocates and snakes, and while I believe that we learn the lessons we need to in this life, try to avoid the snakes if possible. Find those that nourish your soul and impact the community and don’t leave their side. They will be your lifeline. Let your community know when there is a snake in the “grass.” We’re each other’s eyes and ears in this new industry. We are the ones creating the culture in cannabis.

Favorite cannabis-related pairing?

Sex + Cannabis. Hands down. For trauma survivors, sex can be incredibly triggering. It’s also sacred and the first thing to go when we don’t feel safe with a partner. As someone actively healing from C-PTSD yet armed with deep-seated trust issues, cannabis has been incredibly medicinal in helping me to not shut down, to stay present, and to experience intimacy and pleasure in a way that I never have. Ever. At #thisisjaneproject, we say that cannabis is both the bridge and the vessel to our healing and this is especially true when it comes to healing from incest, rape, or sexual assault.

Brit June, Director of Business Development & Brand Relations at Sonoma Pacific Distribution

What were some of your early experiences with cannabis like? 

I actually didn’t touch cannabis until after college (due to being a student-athlete) and was highly paranoid that I would get tested and lose my scholarship. Literally the day after I graduated I consumed for the first time with my best friend out of a can *classic* but didn’t begin smoking regularly until a couple of years later.

Once I left Brooklyn and moved back to the west coast, I began experimenting with creating folk and wellness products with cannabis and other synergistic herbs. Outside of that, I began creating edibles, tinctures, wellness powders, topicals and cannabis education for those struggling with chronic illnesses, cancer and gender-affirming surgeries looking to incorporate a more holistic program.

I personally now tend to consume edibles and tinctures regularly as my relationship with cannabis has shifted – I prefer to consume in the evenings to unwind and help me sleep.

How has being part of the LGBTQ community differed in the cannabis industry than in other industries you’ve worked in before? 

Professionally I came from the high fashion industry than hospitality before moving into the cannabis space. The fashion space is so highly competitive while the hospitality industry can be outright draining. I find cannabis to be both challenging and refreshing – there are so many possibilities that we’re all collectively fighting for as regulation progresses.

It’s exciting to be part of something as it comes to fruition but it can also be aggravating to “witness straight, male-led capitalism” as Kimberly Dillon of Frigg/former CMO of Papa & Barkley has said. One thing I do admire about cannabis is that most folks and womxn specifically work collectively to support one another – I rarely experienced that in other industries.

This past year I’ve noticed much more inclusivity in cannabis around the LGBTQ community which is exciting – I think when it comes to amplifying the voices of the female and queer community, the conversation is oftentimes well received and on the table amongst those who are moving through space with more intention.

But outside of that, there is definitely still a struggle to break through the “dude circle” on the back end of the industry which is infuriating. There are certain groups, conversations, and individuals that dismiss your presence unless you’re male. 

How Can the Cannabis Industry Become More Inclusive to LGBTQ Identifying People?

I noticed that there’s a gap in the market for brands that are owned and operated by queer folks, I really respect and value what Pride Wellness is doing and would LOVE to see more ownership of the sorts. I love how Flower Daddy, Jamie Lee McCormick, has uniquely positioned himself in the market as well – he’s tapping into the mainstream channel by utilizing live cannabis into floral arrangements at weddings and events.

I see lots of brands such as Kush Queen, Besito, and Plus Gummies placing a focus on supporting the LGBTQIA space which is exciting – they’ll sponsor events, curate educational queer content, prioritize hiring queer individuals, as well as develop queer-focused/branded products where a portion of the proceeds are donated to LGBTQIA groups. Despite lots of amazing movement in the space you will still see brands simply jump on the queer bandwagon during Pride month to get a piece of that pie. Luckily as consumers, brands, and individuals become more educated there are more allies in the industry calling that out. Moving forward, I think it’s both necessary and valuable to have and provide compliant products that support the trans* experience.

I see there’s a solid market for those who would prefer to utilize cannabis during their gender-affirming surgeries as opposed to opioids, but the educational material and/or specific product doesn’t exist that they could benefit from. Nash Azarian from the Transitional Wisdom podcast really shined a light on this for me and has been an invaluable resource to both my queer experience and others.

With the challenges that are faced recovering from many of these intense but oftentimes necessary surgeries, the trans* community can benefit highly from having a safer alternative – the risk of addiction to narcotics is a concern for many because of the unpredictability of how long they will be recovering or experiencing pain for. 

Tell us more about your professional life

I work for Sonoma Pacific Distribution as Director of Biz Dev & Brand Relations for my “9 to 5” but am lucky enough to be their “unicorn” – I am able to swim through different departments including Creative where I’m given the opportunity to develop new products and campaigns. Outside of that I very recently became a partner in a female-driven advisory board, supporting cannabis and hemp products/companies looking to expand which is quite exciting – if it takes off, this gives us the opportunity to directly work with and support womxn’s growth and value within the space internationally, as the cannabis and hemp markets expand.

My biggest passion is being a connector, I naturally prioritize supporting queer and female-owned individuals/businesses and am constantly keeping an eye and ear out for any opportunities that would benefit them. One thing I loved doing in 2019 and hope to do more of in 2020 is co-producing safe, inclusive, queer cannabis events –  I was lucky enough to work with High-End Creatives and Revolver Productions in both LA and NYC which was such an exciting experience.

I’ve also been very very blessed to have been working with almighty cannabis lawyer, Ariel Clark of Clark-Neubert, as a guide/mentor within the space for almost a year now. This has helped support my personal and professional growth tremendously, I really value her presence as she challenges everyone around her to lead with intention and compassion as opposed to ego.

What’s something you wish people knew about cannabis? 

I wish more individuals were more invested in researching the history of the plant, its versatility, and its mystery. There are so many cultures historically who utilized this plant in various ways and believe if more people tapped into that knowledge, a ton of stigma would be removed.

I also wish more people outside of the industry/consumers knew how regulatory bodies stand in the way, interfere with the expansion of cannabis/hemp as well as capitalize on this emerging market – propaganda is oftentimes spread by the same people who are collecting MILLIONS of dollars off the backs of OG, legacy individuals and brands that have been working intentionally with the plant in California for over 30 years.

It’s really unfortunate to see this magical plant turned into a commodity with little regard for how it can benefit the “we” instead of “me.” I don’t think many are aware of the internal struggles brands and individuals are experiencing since regulation as it’s truly been pure chaos. 

What are some trends you expect to see in cannabis in 2020?

I definitely think you’ll see more cannabinoids being presented in 2020, I personally would like to see more research done as well as available products on the market utilizing fresh cannabis as opposed to decarboxylated/cured cannabis.

One of the worst trends I’m seeing is in the CPG market where you’re finding TONS of brands marketing wellness and beauty products as being CBD/hemp focused, but when you really take the time to look at the ingredients and packaging you’ll see that one of the last ingredients is hemp seed oil. But hey, as more and more consumers choose to educate themselves hopefully they’ll vote with their dollars and choose conscious brands.

What does the future of cannabis look like a few years from now? 

I think right now that’s hard to say, ideally hopefully regulations and taxes (specifically within the California market) start to level themselves out. I would like to see a revision on packaging and enforcement around sustainable options as cannabis companies are forced to participate in child-resistant packaging (which funny enough does not exist in the alcohol industry).

As time goes on more states will jump into the market as well as the seeing international trade open up which some countries are preparing for. Unfortunately, the US is currently guarding this opportunity so we’ll see if both internal and external shifts are able to put pressure on that.

What is your advice for other queer women looking to get involved in the cannabis industry?

Connect and unite! It’s so so important to build a web TRUSTWORTHY individuals in this space; while there is a surplus of amazing folks in this industry there are also sour individuals that should be avoided (as well as called out on their toxic behavior). Don’t be afraid to reach out to ask for help, go to as many networking/educational events as you can, don’t be afraid to selflessly offer support or guidance, utilize the knowledge you have from other industries but work hard to understand that cannabis is a relationship-based industry, respect that… and above all, do what’s best for the plant and for the “we.”

Favorite cannabis-related pairing?

CANNABIS + PSILOCYBIN FOR THE WIN! I also very recently paired cannabis with some blue lotus flower and a microdose of psilocybin – truly a magical trip.

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